Alexia Mariel begins her new pop era with the release of “Dream Girl”, her first single under the Rimas Music label, known for promoting artists that redefine Latin music. At only 22 years old, the Mexican singer and songwriter arrives with a fresh and bold proposal, celebrating the power, style and attitude of the modern It girl: confident, creative and unafraid to shine. The song, accompanied by a video full of complicity and youthful fun, promises to conquer TikTok and Latin pop playlists.
After her success with “Tranki”, a collaboration with international DJ Deorro, Alexia Mariel now explores a more pop and authentic sound, connecting with a new generation that seeks music that reflects empowerment and freedom. Furthermore, his recent song “KYKY”, together with Joseph Taics, demonstrates his ability to combine vulnerability and hyperpop energy, speaking of the ambiguous relationships that mark his generation.
With an EP planned for the end of 2025 and more collaborations on the horizon, Alexia Mariel is establishing herself as one of the most promising voices in Latin pop. In this exclusive interview, the young artist tells us how her music was born, what inspires her and how she manages to balance empowerment, fun and sensitivity in each song.
“Dream Girl” marks the beginning of your new pop era. How did the song come about and what message are you looking to convey?
Yes, well, the song was born from a feeling that… the truth is, when I try to write my music, I like to say that it comes from empowerment, especially female. I like to make songs that, for example, girls can listen to while they get ready in their room to go out with friends, have fun, that they don’t care what other people think and that they feel powerful because we really are. Yes, it comes mostly from empowerment, from having fun, being with friends and not worrying about what the world says.
You describe the modern “it girl” as wild, artistic and unafraid to shine. Do you consider yourself a “dream girl” in that sense?
I think so, although it took a while to get to this point, because like everyone, insecurities and doubts about whether you are good enough also arise. But I think it’s always good to have confidence in yourself and learn day by day with experiences. You can be a dream girl, empowered and also empower others. That is very important and it is the reason why I like to make songs that talk about self-esteem, about how we feel, about accepting our bad days and learning to cope with them.
You also released “KYKY” with Joseph Taics, a song with hyperpop overtones and a lot of vulnerability. How did that collaboration come about and what did you want to explore emotionally?
The song was almost ready, like 80%, I wrote it about a year ago and I was in production with Dunnowho. A composition camp arose and there I met Joseph Taics, who is a super talented and beautiful person. When I heard him sing, I said, “I want him to be on this song.” His voice gave it a different touch than I had imagined.
The feeling of “KYKY” comes from that situation where a girl wants to start something with someone, but the other person doesn’t let herself be fully known. You give everything 100%, but the other person doesn’t want to open up and sends mixed signals. “KYKY” comes from the chorus (“I wanna know ya’, kiss ya’”), which becomes a mantra of desire and frustration, as Joseph plays the guy who just wants to have fun and isn’t looking for anything serious.
“KYKY” talks about situationships and mixed signals. Why do you think this topic connects so much with your generation?
I think the concept of situationship reflects very well what many relationships are like today. It’s a bond where you don’t know exactly what’s going on: sometimes there are signs, sometimes there aren’t. We talked with friends about this, trying to understand behaviors and expectations. Many times you want to find out what the other person is feeling, but without seeming too intense or intense. For this reason, I feel that it connects with our generation, which navigates between intense emotions and confusion.
Your sound mixes Y2K nostalgia with futuristic pop. How do you balance those two influences?
I like to experiment with everything in music. I started doing trap, I really like K-pop, artists like Twice, New Jeans or Stacey inspire me. My intention is not to pigeonhole myself into a single genre or a single sound. With hyperpop and bubblegum pop, I’m looking for a style that screams pink and lilac colors, very girly. Everything is born from experimentation and the desire to do what I want, mixing different influences to create something authentic.
They describe you as one of the most promising voices in Latin pop. What would you like to contribute to this new generation of artists?
I would like to show both sides of my project: on the one hand, female empowerment, girl power, self-esteem; on the other, vulnerability, nostalgia and heartbreak. I want people to feel like it’s okay to have good days and tough days. We are all human, we make mistakes and we feel a lot. I would like people to connect with both sides, so that they don’t feel like they always have to be strong, but also authentic and vulnerable.
